In 2016 Rotterdam hosted the MTV Europe Music Awards. We were responsible for the organization of a two-days VIP client hospitality program. Together with creative agency Wink we also organized the official MTV EMA afterparty. We turned Ahoy into a crazy wonderland filled with VIP decks, cozy hang out spots, a tattoo shop, hairdresser’s and a speakeasy bar. 2,500 VIP guests could wander around downtown or dance the night away uptown. It was legendary!